Digital Marketing Foundations

$799.00

Explore essential topics that form the backbone of modern digital marketing strategies. From mastering the art of crafting compelling content to gathering critical insights, this course will equip you with fundamental knowledge and practical skills.

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Miami University’s Digital Marketing Foundations Course explores the various digital marketing channels, tools, and techniques. Accomplished Miami alumni with real industry expertise lead eight self-paced modules, each focusing on an essential digital marketing topic. Upon completion of the program, you’ll earn a shareable, verifiable professional certificate of completion to exemplify your commitment to professional development.

In this course, you’ll learn the key foundations of digital marketing, including:

  • Brand identity
  • Content marketing
  • Copywriting
  • Email marketing
  • Display and video advertising
  • SEO and search engine marketing
  • Google analytics
  • Social media ads and marketing

Cancellation and Refund Policy

As this course becomes active immediately upon registration, it is not eligible for refunds. Access to the course will conclude 180 days from purchase. Please reach out to [email protected] with any questions and visit our FAQ page.